The Best Placement Of Google Ads in Your Blog or Web Site
You have to know the best placement of Google Ads or Adsense codes in your blog. You have to place your Google Ads in the areas where the visitors normally click the links in your web site or blog page. Based on my experience and on the recommendation of Google, here are the areas where you should place your Google Ads or Adsense codes:

The boxes above are numbered 1 to 4. 1 is for the strongest performance while 4 is the weakest. They are also colored by Google from dark orange to light yellow in the same order (strongest to weakest).
Type of Google Ads To Place In The Boxes
Visitors action is also affected by the size and type of Google Ads you place in your page. Normally, text ads perform better than images. But, let’s talk about the sizes of Google Ad you could put in the boxes.
In Box 1, you better place the large rectangular Google Ads with the width ranges from 300px to 336px. In long horizontal boxes, you better place horizontal Ads with width of 728px. If not fit, you may use the horizontal Ads with 468px width. In long vertical boxes, you may place vertical Google ads with width of 120px or 160px and height of 600px or 240px, depending on the layout of your page.
In square boxes, you have a choice of 250px and 125px of square Google Ads. On the extreme left side bar, you may place a Google ad link unit. Remember to check the limits of the Google Ad placement you’re allowed to place on each page. You may check the limits here.
Placing Adsense Codes in Your Blogger Template
You may insert your Adsense codes to setup your Google Ads as per the best placement above. To do this, login to your Blogger Account and click Template. In the template, browse and look for div id=”content”, div id=”sidebar” and div id=”footer”. In content and in footer, you may place your large rectangle or long horizontal Adsense codes. In sidebar, you may place the long vertical Adsense codes or small square or rectangle Adsense codes.
If you don’t know how to read HTML and CSS codes of the template, just insert your choice of Adsense codes and preview. Then, you will see the effect of the Adsense code you just inserted. To center your codes, type <center> before the code and </center> after it. If you want to learn more of HTML, read this or this. If you’re happy with the results, then save the template and republish.
However, there are still other factors that may affect your visitors’ decision to click the links on your page. Sometimes, Google Ads at the bottom of the article perform better as visitors read first before they click your links. To address this, check the performance of your Google Ads regularly by using Adsense channels. To learn more about this Adsense Channel, click here and there.
Hope this helps you in optimizing the monetization of Google Adsense in your web site or blog. Remember to check the performance of your Ads and discover the best placement of Google Ads on your pages.
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Hi there your posts inspired me to put google adsense on my pages, Im writing a blog about my journey on making money online..Im going to try and make a five figure income in 12months…come check it out at http://www.makeextramoneynow.blogspot.com . Im going to bookmark your site and thanks for all the great information..
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This post is really helpful for me to select the appropriate selection of place for my ads slots thanks a lot for sharing valuable knowledge.
oh wow … that’s really useful for my website knowledge
Hi, Your information is really helpful. But when it’s template is out of blogger’s own, then it is hard to decide that where to put ads.
I’m confused in placing adsense ads in my blog. I can’t decide where to put. Take a look and please let me know if I am right in placement or not.
http://electronicsebooksprojects.blogspot.com
Thanx
Well, i am trying to find perfect ad placement for my blog..lets see how it works..i vl check the performance again..
Nice article and I especially liked your table rating the different placements. I have been playing around with ad placement for a while on http://sirduke.com. I am trying to figure out what works better an image, text, or link based ad. I am changing them out every week or so and comparing the results. Thanks again!
Nice article, its really difficult to place the right adds in the right place on my blog at http://webtvunleashed.blogspot.com, I’m trying some amazon adds with adsense, I thought there was a limit to how many adds you can place and where when you use the monitize settings?
Neat article thanks for sharing .
An excellent strategist and communicator, Bruce Bertman is instrumental in not only everyday business operations.
[…] it is not just about picking the right ads, it is where you put them on your blog that matters. Here is an idea of where you should put ads in order to make the more money out of it. Here is how to do […]
Thanks for the information. Couple of quick questions: 1) Why did you choose the colors you did for your AdWords at the top of this page? and 2) It’s very shady to have a pop-up triggered when I click to add a comment. Do you think things like that are considered “black hate” marketing tactics?
Thank you very much for this great tips, i made it on my Weight Loss R’ Pills blog, now i want to learn more about traffic and high pr..
thanks a lot..
cheers!
I would like to asked if you can pls check my blogger blog and check the placement of my adsense . I would like also to asked if how many adsense ads can we place in blogs? And what type of ads and what size is much better in placing ads in between post?
Hey i am using wordpress and confused where to put my ads,my confusion is not cleared after reading this post.visit my blog www.techcracy.net and please suggest me where to put my ads.
I’d really appreciate it if you could take a look at Awwfest and let me know what you think of the palcement.
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These are great tips. I am going to get it implemented in my blog. THanks a lot
It is not easy to place the ad at the right place as often they have terrible click rates. Your colors are a bit strange at your ad above. I would never use these colors.
I think the best placement for Google ads depends on a blog content and their template layout.
Some good strategies for Google Adsense placement. I would also recommend to look at the new recommendations made by Google. We have looked at them here: Best Placement for Google Adsense ads - Optimize the revenue and get a better ctr, more clicks per visitor - Best practice
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Source: Performance review templates
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Peter
thanks dear, i’ll definitely apply these changes in my blog
Thanks Man For Helping Me…
http://humor-pics.blogspot.com
Thanks for the tips! I’m currently trying the optimize ad positioning for my Diabetic blog, which can be found at:
http://howtodiabetic.blogspot.com
I appreciate the help and will let you know how well your tips have helped me!
Im not really techy but im trying to learn a lot. From scratch. I hope you guys can check out my blog for suggestions. thank you
Good post. Check this out, www.businessinvestorwanted.com has had a similar adsense layout and has been making money online for a few years now! I am checking the box to be notified of follow up comments. It could use a basic update to the design though. Let me know what you think.
Hii,, Nice review there is som many review out there, but your site still in the front of my choice.
This is a good website and very instructive. I will come back on this blog to read your articles.